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Industry / India

Figo Exports Key To Ford's Emerging Market Strategy

January 2011 | Company News Alert

US carmaker Ford Motor will ramp up exports of its Figo small car from India, in line with BMI's view that emerging markets (EMs) will grow as global production bases. The record sales achieved by Ford India on the back of the model's launch have made the hatchback a pivotal feature of the company's EM strategy.

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