New Models Kick Off Japan's EV Race, But Hybrids Still Feature

A number of new model launches in Japan will step up competition in the alternative fuel segment, and the new full-electric segment in particular. Ranging from a new hybrid subcompact to an electric high-end roadster, the models will be aimed at all levels of consumer and will test BMI's view that new products and technologies can provide a boost to vehicle sales, especially after the country's first year-on-year decline in sales in 14 months in

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