Banks Spot Opportunity in Peru's Growing Vehicle Demand

Peruvian banks are jumping into the auto financing segment with the view to tapping into the potential for increased vehicle demand in the country. With vehicle sales in Peru likely to reach close to 103,000 units this year - up nearly 33% year-on-year (according to industry estimates), banks are looking to finance at least 20,000 new car purchases this year and will be mainly targeting customers from low-income backgrounds.

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