Government Backing Sparks Tesla's Interest In Asia

Japan's alternative fuel vehicle segment has come to prominence over the last year, capped by Toyota Motor's Prius hybrid becoming the country's best-selling car in 2009. The next step is full electric cars. Domestic brands have again been leading the way, with Mitsubishi Motors and Subaru already offering electric models. However, supporting BMI's view that the shift towards alternative fuels will see growing interest from both governments and carmakers, California-based Tesla Motors will be the first US brand to take on the homegrown

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