Citroën Plans Sub-Brand Launch

News: French automaker Citroën is planning to roll-out a new sub-brand to develop low-carbon, low-cost cars, according to local newspaper La Tribune. The new sub-brand - Essentiele (essential) - is likely to feature a production version of the C-Cactus model. The automaker is also considering including a simplified version of the 2CV-inspired Revolte model for sale under the brand.

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