Industry / France
Renault Eyes A Larger Market Share
September 2009 | Company News AlertRenault will integrate the Dacia Logan range into its brand in an attempt to boost its presence in Ukraine. Renault Ukraine CEO Marc Le Gratiet revealed the strategy is focussed on the company becoming 'more visible in the market' where only six out of an estimated 90 brands have reached what he calls the 'awareness level' or a 5%
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