GM Taps Second-Hand Premium Market

General Motors Company (GM) is continuing its Middle East expansion with its first showroom for premium certified pre-owned vehicles (CPOV) in the Middle East. While local distributor Aljomaih Automotive Company (AAC) already has a CPOV showroom for the Chevrolet and GMC brands, the new Riyadh-based facility will focus on the high-end Cadillac, Hummer and Saab brands. GM already boasts the largest regional CPOV network in the Middle East and plans to expand it further, with the current network of 22 showrooms due to rise to 27 by year-end.

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