Tough Challenges Ahead For PSA

After a more than 13% year-on-year (y-o-y) drop in its new vehicle sales and a subsequent decrease in its market share from 5.4% in 2010 to 4.9% during 2011 in the UK, France's PSA Peugeot Citroën is its resting hopes on its new 3008 Hybrid4 and the introduction of new models to help it regain its position in the market. The company is particularly eyeing gains in the fleet market, which accounted for nearly 58% of the 94,989 new cars it shifted in the UK last year.

To read the full article, please choose one of the following options: