Market intelligence, trend analysis and forecasts for the Automotives industry across the regions

Industry / India

Honda Gears Up To Take On Former Partner As Bike Sales Soar

January 2012 | Company News Alert

After splitting from Hero Moto Corp in 2011, Honda Motorcycle and Scooter India (HMSI) has laid out its strategy for replacing its former partner as market leader by 2020. The traditionally strong Indian two-wheeler market, which has easily outperformed its four-wheel counterpart in the testing economic conditions of the financial year-to-date, has prompted the Honda Motor subsidiary to announce investment of INR10bn (US$189.5mn) for FY2012-13 (starting April

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