Mazda Looks To Improve Bottom Line

Japan's Mazda Motor has joined forces with compatriot Sumitomo Corporation to set up a new production plant in Guanajuato state in Mexico by 2013. BMI believes the move is highly strategic for Mazda as it will help it achieve two objectives: to distance itself from its parent and current 3.5% shareholder Ford Motor, and help it increase its presence in key emerging markets (EMs). We also see its investment in Mexico as a part of its strategic to improve its overall financial position, given that it has been running a net loss for three consecutive years.

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